Future of Retail & E-commerce

[Brands] Planning for the future: strengthening your supply chain in uncertain times


At Kellogg, delivering products at the expected level of service in a sustainable manner is the focus. The impact of Covid-19 has not only concerned working from home, managing a team and customers in a digital manner but also reacting with maximum agility to sudden peaks in demand. Consequently, it left some learnings that changed the way to operate and organize supply chain. "Uncertainty” has been added as a new variable in S&OP.

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